How to create LinkedIn video clips from webinar recordings
LinkedIn native video gets 5x more engagement than text posts. Your webinar recordings are perfect source material — full of professional insights your network wants to see.
Download your webinar recording
Export the MP4 from your webinar platform. Zoom, Teams, WebinarJam, GoToWebinar — they all offer recording downloads.
Upload to Kllivo
Upload the recording. Kllivo processes it in the background and finds the most valuable segments for professional audiences.
Select clips with business value
Review clip suggestions. For LinkedIn, prioritize: actionable insights, data-driven points, career advice, industry trends, and thought leadership moments.
Render in the right format
LinkedIn supports 16:9, 1:1, and 9:16. Square (1:1) takes up the most feed space on desktop and mobile. Add captions — LinkedIn auto-mutes videos in the feed.
Post with context
Upload to LinkedIn with a text post that adds context. Start with a hook, summarize the key takeaway, and end with a question to drive comments.
Pro tips
Square (1:1) format takes up 78% more feed space than landscape on LinkedIn mobile — use it.
LinkedIn's algorithm favors videos under 90 seconds. Aim for 30-60 second clips.
Post between 7-9 AM on Tuesday-Thursday for maximum LinkedIn engagement.
Tag speakers and companies mentioned in the clip to expand reach beyond your network.
Frequently asked questions
- What video format works best on LinkedIn?
- Square (1:1) performs best because it takes up maximum space in the feed. Kllivo can render in 1:1, 9:16, or 16:9 — all supported by LinkedIn.
- Should I add captions for LinkedIn?
- Yes, always. LinkedIn auto-mutes videos in the feed. Without captions, people scroll right past.
- How often should I post LinkedIn videos?
- 2-3 times per week is the sweet spot. More than daily can feel spammy on LinkedIn's professional feed.
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